Category Archives: Marketing Knowledge

How Does Google Work?

Marketing KnowledgeBy Partner Digital January 15, 2013

Let’s look at how Google works, using a simple analogy of a library. Imagine that you’re a librarian, tasked with finding the right books for every person in the entire world. As a result, your system needs to analyse and process a lot of information to find the best results for your visitors. How would…

What Is Cloud Computing?

Marketing KnowledgeBy Partner Digital January 14, 2013

It’s a term we hear thrown around a lot, but what is it exactly? And how can it help your business? Cloud computing is a better way to run your business. Rather than storing and supporting hardware and software yourself locally at your office, you can run applications from a shared data centre. One benefit…